Wednesday, March 7, 2007

NEWfasa the Lion - community synergy

The library just received our lion -- and immediately he became a center of attention and attraction for all ages. Though not ours to keep, NEWfasa will be living outside our front door for the next few months as part of the "Lions of the Valley" public art project. The project features the work of 65 local artists, 50 lions and 21 lion cubs on display around the Fox Cities, coordinated by by the Fox Cities Performing Arts Center in conjunction with the Lion King musical later this spring.
NEWfasa, designed by Coalesce Marketing, was sponsored by McCarty Law LLP to commemorate the NEW North regional economic development organization. Since libraries are also economic development organizations and promoters of the arts, this is a natural for us. And little children, who will not know or care about law firms, marketing firms or regional economic development, will still love seeing the library's lion.

Terry Dawson and NEWfasa pose with sponsor Alyce Dumke of McCarty Law LLC

photos by Michael Kenney, APL Marketing & Development Coordinator

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