Culture Secretary Margaret Hodge addressed the Association of London Chief Librarians with a number of well-received suggestions for innovative services and marketing. Hodge said:
“And yet another thing I know is that keeping centre stage with an increasingly discerning and demanding population might require some innovative customer measures.”The challenge, as in the U.S., is to increase use, become more cost-effective, but not dumb down services nor lose the essential qualities that make libraries and the library profession valuable to communities.
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